Holy Rollers (2010)

Very very predictable, including the post credit scene !!!

the audience applauded

When a movie has you begging for it to end not even half way through it's pure crap. We've all seen this movie and this characters millions of times, nothing new in it. Don't waste your time.

It's the kind of movie you'll want to see a second time with someone who hasn't seen it yet, to remember what it was like to watch it for the first time.

It's 1998 Brooklyn. Sam Gold (Jesse Eisenberg) is an Orthodox Jew. He works in his father's fabric store. He wants to marry Zeldy Lazar but he doesn't have the money. His friend Leon's brother Yosef (Justin Bartha) offers him a job. He asks Leon to join him. They get tricked into smuggling ecstasy from Amsterdam to New York for Israeli Jackie. Sam rises in the organization recruiting other Orthodox Jews. Rachel (Ari Graynor) is Jackie's brassy girlfriend.I would have liked Sam to be a good guy corrupted into this world. The problem is that he's a money-grubbing selfish kid to begin with. They're also a bit too stupid at the start. As for a crime drama, there is limited drama. It's not that exciting. The premise offers some potential but it's not that compelling.

This relatively short (1h 25min) movie is inspired by actual events in the 1990ies when Hasidic Jews were recruited as "mules" to smuggle ecstasy from Europe (mostly from The Netherlands) into the United States. The introductory part of the screenplay, however, is too long - I mean the events prior to smuggling process. On the other hand, the movie gives a good overview of customs and habits of Orthodox Jews - definitely interesting for non-Jews - and manners of recruiting people for illegal trafficking. The club scenes seem a bit lengthy though... Well done anyway, and the director Kevin Asch won the Breakthrough Director Award at the 2010 Gotham Awards.Jesse Eisenberg gives his best performance so far - and so different from the one in Social Network, for which he has been praised higher. His interpretation of Sam/Schmuel Gold, a mild-manner 20-year old youngster gradually becoming a smuggling activist, is so convincing and at times funny - although there is always tough and troubled background visible. Justin Bartha, Ari Graynor and Danny Abeckaser are also worth mentioning, going with the atmosphere.A recommendable movie - and a warning against involvement into illegal trafficking and drug use.

Continuing his run as one of the best up-and-coming young actors in Hollywood, Jesse Eisenberg ('Zombieland,' 'The Social Network') stars in this true story as Sam Gold, a Hacidic Jew who mistakenly gets caught up in the world of drug trafficking for an Israeli drug cartel after accepting a "medical job" from his friend & neighbour Yosef (Justin Bartha of 'National Treasure').After only about a decade in the film business, Jessie Eisenberg has already starred in twenty films, has headed up one of the most successful horror films ever ('Zombieland,' NOT 'Cursed'), has been pegged as a possible frontrunner for the Best Actor Academy Award (for 'The Social Network'), and has worked under such great directors as Wes Craven, David Fincher, M. Night Shyamalan, and Noah Baumbach. At only 27 years of age, this is a pretty fantastic start to a resumé. Eisenberg continues his run of successful film-picking with this little indie gem 'Holy Rollers.' Many stories are told over & over again and become repetitive & stale unless there is a distinct separation that makes the new telling worthwhile. In this case, the story of a naïve young man caught up in a world of drugs is nothing new. However, throwing this idea into the society of something so otherworldly conservative as that of Orthodox Judaism places the film on another level entirely. The story is told very well by screenwriter Antonio Macia whose only other film 'Anne B. Real,' shockingly enough, is currently residing on IMDb's bottom 100 films of all time. Macia's pacing, dialogue, and storytelling abilities must have improved vastly to rise above such an embarrassing beginning in this business.Rookie director Kevin Asch also did a fine job with this first directorial effort. His grasp on the material and translation of it to the screen was a prime example of what young directors can do to make a film something special. Along with cinematographer Ben Kutchins, Asch superbly captured the international settings the film trots through, including the dingy areas of New York City & the Red Light district of Amsterdam. One issue the film does face comes from its drastically short runtime. Coming in at just under 90 minutes, the film does not have the length to fully flesh out everything the story had to offer.What stands apart in this film, though, above Asch's direction & Macia's script, is the talented cast who deliver superbly engaging performances all around. Jesse Eisenberg has, for several years, been a favourite of mine among the slew of young actors. He, for instance, managed to make an otherwise dreadful film like Wes Craven's 'Cursed' into something at least a bit more watchable. Alongside Justin Bartha, Jason Fuchs (who plays Yosef's younger brother Leon), and Danny A. Abeckaser, Eisenberg truly pulls the audience into the story and greatly deepens it. Without the fine performances this cast put forth, 'Holy Rollers' would have lost a lot of the good it had going for it.Overall, 'Holy Rollers' is an entertaining & powerful drama that goes above & beyond much of its recent independent competitors.Final Verdict: 8/10.-AP3-

In this compellingly acted but underwritten true-life saga, Sammy Gold (Jesse Eisenberg) is a good Hasidic Jewish boy who works with his father in the garment district. At twenty, Sammy is naive and polite. He's supposed to get married, though the girl switches to somebody else. He may become a rabbi, but he's not sure yet. He looks sweet and adorable in his 'payis'side curls, black suit, and big hat. He has a good head for business and is dissatisfied that his unambitious father would put customer relations so far above profits. Along comes Yosef (Justin Bartha), a neighborhood acquaintance, who's making inexplicable amounts of money and wears a flashy Rolex. "Women like shiny things," he says. He claims he's getting paid a lot just for carrying medicine over from Europe for rich people.At Yosef's urging, Sammy joins in on a trip and drags along his neighbor Leon (Jason Fuchs). All they have to do is carry suitcases, not look in them or open them for anybody, not look nervous, and act Jewish. Acting Jewish isn't too hard when you're decked out as an orthodox Jew. They go to Amsterdam and return to New York via Brussels and Montreal. The two young men in their black suits and big hats are forced to wait in a brothel hotel in the red light district: their first trip to Amsterdam isn't very glamorous. (Later Sammy comments that he knows Anne Frank's house is here and he's sorry he doesn't get time to visit it.) Leon freaks out at the obvious illegality of the operation on the first trip and quits; he's getting married. But Sammy, whose life hadn't taken shape, continues the lucrative runs and even becomes a semi-partner, looking after the business side and instructing new recruits. What Sammy and the others with him are doing is acting as drug mules and they're bringing the illegal recreational drug "ecstasy" (MDMA) from Amsterdam to New York. Orthodox Jewish garb is perfect cover. Who would suspect such a person? The ringleader is Jackie Soloman (Danny A. Abeckaser), an Israeli. Sammy is charmed by, and partly charms, Jackie's girlfriend Rachel (Ari Graynor). Though he pretends to be still working for his father, Sammy allows Jackie and his world to dominate his life.As played by Eisenberg with a nice mixture of lightness and intensity, Sammy, or Shmu'el as his father and the rabbi call him, is a mass of contradictions that come together perfectly to get him into this mess. He's smart but naive, aggressive but shy, aloof but a people-pleaser, a good boy who becomes a willing criminal. The film informs us that between 1998 and 1999, this group of Hasid mules transported over a million ecstasy tablets from Europe to America. The orthodox Jewish community of Brooklyn, like that of Jerusalem in 'Eyes Wide Open' -- Haim Tabakman's Israeli tale of an married orthodox butcher who gets involved in a secret homosexual love affair -- is tight and small, and word eventually gets around that Sammy is doing something very, very wrong. His father disowns him and he becomes isolated from family and community. Meanwhile the operation grows too careless and ambitious. New mules are forced to carry heroin, which drug-sniffing dogs can detect, along with the ecstasy. Sammy Gold's world collapses from within and without, and he winds up crying on the steps in Brooklyn next to Leon, begging for help as the police sirens approach.'Holy Rollers' shows us the Hasidic Jews' world and the dark, flashy, world of the constantly partying drug smugglers, who seem to like sampling their own wares. Eventually Rachel persuades Sammy to try them and swig liquor and dance and kiss her and wear a soft brown cashmere Italian suit. (The young Hasids on the take go around in silly looking white Nikes that Jackie gives them. )The tricky part is showing how boys from the one world can get lured into the other one. The best moments, because they're when the crossover becomes plausible, are when Sammy talks about the value of making a little more "gelt," or steps in to challenge a black European ecstasy manufacturer who thinks he can both increase production and raise his price. Jesse Eisenberg, who first attracted notice in the 2002 movie 'Roger Dodger' and then in 'The Squid and the Whale,' 'Adventureland' and 'Zombieland,' has a disarmingly pure quality, and it's fun to watch him take on the central role in a sort of action film. Sammy Gold is all jittery, spunky surface. Eisenberg gives him a nervous intensity that's both oddball and appealing. When he kisses Rachel he thanks her after each kiss while trying to pull away. He can act skittish and bold at the same time. He adds a depth that the screenplay hardly allows. 'Holy Rollers' is his vehicle. It will be remembered for his fresh, vivid performance.The trouble with the movie is that it gets so deep in the back-and-forth spiraling drug-transporting action the moral complexity of the situation goes out the window. Eisenberg's changes of expression and scenes that shift from dark Amsterdam nightclubs and New York raves to Brooklyn row houses bleached out by the cold winter light suggest a world of contradictions the film unfortunately doesn't fully explore.